Ingredient Insight – Pomegranate

Ingredient Insight – Pomegranate

Pomegranates are a superfood that provide some amazing health benefits when consumed. What many do not realize is that it is also a cosmetic ingredient that has the ability to depollute your skin. Pomegranates are rich in natural antioxidants that can prevent free...
Green, Clean, Sustainability

Green, Clean, Sustainability

In the current state of environmental concern, cosmetic consumers are becoming more interested in the process of how products are made and less interested in the actual product itself. They want green, clean, sustainable products. If the ingredients in the product...
Design for a Mindset, Not a Demographic

Design for a Mindset, Not a Demographic

Innovation isn’t copy paste, and no one approach is always right.  Indie brand founder Simon Forster found a way to cater to the ‘mass niche’ community and build a loyal following, all while making smarter and more effective commercial choices. At Voyant...

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