Chicago, IL, December 22nd, 2020 – Voyant Beauty is proud to announce that its rebranding efforts, led by valued partner 50,0000feet, earned a Bronze award for “Best corporate rebrand following a merger or acquisition” at this year’s Transform Awards North America.
Following the acquisitions of VeePak, Aware Products LA, and CEI, 50,000feet helped Voyant stand apart as a full-service partner to leading beauty and personal care brands by developing a comprehensive corporate strategy, identity, and name, while also supporting brand communications.
“We are so pleased that the outstanding rebranding efforts led by 50000feet have been recognized with a Transform Award. From the beginning we wanted the Voyant brand identity to be unique within the world of personal care and beauty contract manufacturers – truly bringing to life our positioning as an innovation solutions provider, not just a manufacturer. This award reconfirms that. Congratulations to all,” said Voyant Creative Director Arturo Bejarano.
Abigail Fortin, Voyant Beauty
ABOUT VOYANT BEAUTY
Voyant Beauty is a leading, full-service partner to the personal care and beauty industry serving customers at every stage of the brand lifecycle. Voyant Beauty was formed in 2019 following the acquisitions of Vee Pak, Aware Products, and Cosmetic Essence Innovations, and recently just closed on the acquisition of KIK Personal Care in 2020. Headquartered outside of Chicago, Voyant Beauty’s integrated network of innovation and 15 manufacturing facilities delivers responsive solutions and increased speed to market. Additional information about Voyant Beauty can be found at www.voyantbeauty.com
50,000feet is a creative agency dedicated to helping brands and businesses soar. Working hand in hand with our clients we bring strategy and creative together to deliver messages that move markets. Our work is a direct result of the strategy that initiates it, providing valuable insight while offering inspiration for future creative flight. Because for us, it’s about enabling our clients to reach new heights. Onward and Upward. Learn more at www.50000feet.com and see the agency’s Voyant Beauty case study here.
ABOUT TRANFORM AWARDS NORTH AMERICA
Since 2014, the Transform Awards North America has celebrated excellence in corporate brand strategy. The 2020 panel of judges spanned the branding, marketing, corporate communications, and advertising disciplines in organizations such as Pandora and IBM to provide a balanced and globally informed perspective on what trends and which leaders are shaping brands today.